Privacy policy

Privacy Policy

Last updated: March 10, 2026

Bonding Within operates this shop and website, including all associated information, content, features, tools, products and services, to provide you as a customer with a personalised shopping experience (the "Services"). Bonding Within is built on Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, or share personal data when you visit, use, or make a purchase or other transaction using the Services, or otherwise communicate with us. In the event of a conflict between our terms and conditions and this Privacy Policy, this Privacy Policy shall take precedence with respect to the collection, processing, and sharing of your personal data.

Please read this Privacy Policy carefully. By accessing and using any of the Services, you confirm that you have read this Privacy Policy and agree to the collection, use, and sharing of your data as described herein.

What Personal Data Do We Collect or Process?

When we use the term "personal data", we refer to information that identifies you or can be directly associated with you. Personal data does not include information that is collected anonymously or has been anonymised in such a way that you cannot be identified or linked to it. Depending on how you interact with the Services, where you reside, and as permitted or required by applicable law, we may collect or process the following categories of personal data, including inferences drawn from such data:

  • Contact details, including name, postal address, billing address, delivery address, phone number, and email address.
  • Financial data, including credit, debit card and financial account numbers, payment card information, financial account details, transaction details, payment method, payment confirmation, and other payment information.
  • Account information, including username, password, security questions, configurations, and settings.
  • Transaction information, including items you view, add to your cart, add to your wishlist, purchase, return, exchange, or cancel, as well as your past transactions.
  • Communications with us, including information you provide when contacting us, for example when submitting a customer support request.
  • Device information, including information about your device, browser or network connection, IP address, and other unique identifiers.
  • Usage information, including information about your interaction with the Services, such as how and when you interact with or browse the Services.

Sources of Personal Data

We may collect personal data from the following sources:

  • Directly from you — for example, when you create an account, access or use the Services, communicate with us, or otherwise provide us with your personal data.
  • Automatically through the Services — for example, from your device or when you use our products or Services or visit our website, including through the use of cookies and similar technologies.
  • From our service providers — for example, when we engage service providers to enable certain technologies and they collect or process your personal data on our behalf.
  • From our partners and other third parties.

How Do We Use Your Personal Data?

Depending on how you interact with us and which Services you use, we may use personal data for the following purposes:

  • Providing, personalising, and improving the Services. We use your personal data to provide you with the Services. This includes fulfilling our contract with you, processing payments, fulfilling orders, storing your preferences and items of interest, sending account-related notifications, creating and maintaining your account, arranging shipping, facilitating returns and exchanges, enabling you to submit reviews, and creating a personalised shopping experience — for example by recommending products based on your purchases. This may also include using your personal data to better tailor and improve the Services.
  • Marketing and advertising. We use your personal data for marketing and advertising purposes, including sending marketing and promotional communications by email, SMS or post, and displaying online advertisements for products or services relating to the Services or on other websites — including based on items you have previously purchased or added to your cart, and other activity in connection with the Services.
  • Security and fraud prevention. We use your personal data to authenticate your account, provide a secure payment and shopping experience, detect, investigate, or take action against potentially fraudulent, illegal, unsafe, or malicious activity, protect public safety, and ensure the security of our Services. If you choose to use the Services and register an account, you are responsible for keeping your account credentials secure. We strongly recommend that you do not share your username, password, or other access credentials with others.
  • Communicating with you. We use your personal data to provide customer support and effective services, respond to your enquiries in a timely manner, and maintain our business relationship with you.
  • Legal purposes. We use your personal data to comply with applicable law or respond to lawful legal processes, including requests from law enforcement or regulatory authorities; to investigate or participate in civil investigations, potential or actual legal disputes, or other adversarial proceedings; and to investigate potential violations of our terms or policies, or to enforce those terms and policies.

How Do We Share Personal Data?

In certain circumstances, we may share your personal data with third parties for legitimate purposes in accordance with this Privacy Policy. Such circumstances may include:

  • With Shopify, vendors, and other third parties who perform services on our behalf (e.g. IT management, payment processing, data analytics, customer support, cloud storage, fulfilment, and shipping).
  • With business and marketing partners who provide marketing services on your behalf and display advertisements to you. We use Shopify, for example, to support personalised advertising through third-party services based on your online activity across various merchants and websites. Our business and marketing partners use your data in accordance with their own privacy policies. Depending on where you reside, you may have the right to instruct us not to share information about you for the purpose of displaying targeted advertising and marketing based on your online activity across various merchants and websites. If you wish to exercise this right and opt out of such use, you may do so here.
  • Where you request or otherwise consent to us sharing certain information with third parties, for example to deliver products to you, or when you use social media widgets or login integrations.
  • With our affiliates or otherwise within our group of companies.
  • In connection with a business transaction such as a merger or insolvency; to comply with applicable legal obligations (including responding to subpoenas, search warrants, and similar requests); to enforce applicable terms of service or policies; and to protect or defend the Services, our rights, and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal data relating to your access to and use of the Services in order to provide and improve those Services for you. Data you submit to the Services is shared with Shopify and with third parties who may be located in countries other than your country of residence, for the purpose of providing and improving the Services. To protect, grow, and improve our business, we also use certain advanced Shopify features that involve data and information from your interactions with our shop, other merchants, and Shopify. To provide these advanced features, Shopify may use personal data collected through your interactions with our shop, other merchants, and Shopify. In these circumstances, Shopify is the data controller responsible for processing your personal data, including responding to requests to exercise your rights regarding the use of your personal data for these purposes. For more information on how Shopify uses your personal data and your rights in this regard, please refer to the Shopify Consumer Privacy Policy. Depending on where you reside, you may exercise certain rights in relation to your personal data listed here via the Shopify Privacy Portal.

Third-Party Websites and Links

The Services may contain links to websites or other online platforms operated by third parties. If you follow links to websites that are not affiliated with or controlled by us, you should review their privacy and security policies as well as any other terms and conditions. We make no guarantees and accept no responsibility for the privacy or security of such websites, including the accuracy, completeness, or reliability of information found on them. Information you share in public or semi-public spaces, including information shared on third-party social networking platforms, may also be visible to other users of the Services and/or users of those third-party platforms, without restriction as to its use by us or any third party. The inclusion of such links does not imply our endorsement of the content of those platforms or of their owners or operators, unless expressly stated within the Services.

Children's Data

The Services are not intended for use by children, and we do not knowingly collect personal data from children who are minors under the law of your country. If you are the parent or guardian of a child who has provided us with their personal data, you may contact us using the contact details below to request deletion of that data. As of the effective date of this Privacy Policy, we have no knowledge of "selling" or "sharing" (as those terms are defined under applicable law) personal data of individuals under the age of 16.

Security and Retention of Your Data

Please note that no security measures are perfect or impenetrable, and we therefore cannot guarantee "perfect security." Information you transmit to us may also be subject to risks during transmission. We recommend that you do not use insecure channels when submitting sensitive or confidential information to us.

How long we retain your personal data depends on various factors, including whether we need the data to manage your account, provide the Services, comply with legal obligations, resolve disputes, or enforce applicable agreements and policies.

Your Rights and Options

Depending on where you reside, you may have some or all of the rights set out below in relation to your personal data. However, these rights are not absolute, may only apply in certain circumstances, and in some cases we may decline your request to the extent permitted by law.

  • Right of access. You may have the right to request access to the personal data we hold about you.
  • Right to erasure. You may have the right to request that we delete the personal data we hold about you.
  • Right to rectification. You may have the right to request that we correct inaccurate personal data we hold about you.
  • Right to data portability. You may have the right to receive a copy of the personal data we hold about you and to request that we transfer it to a third party under certain circumstances and subject to certain exceptions.
  • Right to opt out of the sale or sharing of data for targeted advertising. Depending on where you reside, you may have the right to opt out of the "sale" or "sharing" of your personal data, or to object to the processing of your personal data for purposes that constitute "targeted advertising" under applicable data protection law. If you wish to exercise this right, you may do so here. Please note: if you visit our website with the Global Privacy Control (GPC) opt-out signal enabled, we will automatically treat this as an opt-out request for the device and browser you are using, depending on your location. If we are able to associate the device sending the signal with a Shopify account, we will also apply the opt-out request to that account. More information about Global Privacy Control is available at https://globalprivacycontrol.org/. Apart from Global Privacy Control, we do not recognise any other "Do Not Track" signals that may be sent by your browser or device.
  • Managing communication preferences. We may send you promotional emails. You may opt out of receiving these at any time by using the unsubscribe option included in our emails to you. If you opt out, we may still send you non-promotional emails, for example in relation to your account or orders you have placed.

If you reside in the United Kingdom or the European Economic Area, subject to exceptions and limitations under local law, you may also exercise the following rights in addition to those listed above:

  • Right to object and right to restriction of processing. You may have the right to request that we stop or restrict our processing of personal data for certain purposes.
  • Withdrawal of consent. Where we rely on your consent to process your personal data, you have the right to withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out on the basis of consent prior to its withdrawal.

You may exercise these rights where indicated within the Services, or by contacting us using the details provided below. For more information on how Shopify uses your personal data and your rights — including rights in relation to data processed by Shopify — please visit https://privacy.shopify.com/en.

Exercising these rights will not result in any disadvantage to you. Where permitted or required by applicable law, we may need to verify your identity before processing your requests. In accordance with applicable law, you may designate an authorised agent to submit requests on your behalf. Before accepting such a request from an agent, we will require evidence that you have authorised them to act on your behalf, which may include you confirming your identity directly with us. We will respond to your request promptly and in accordance with applicable law.

Complaints

If you have concerns about how we process your personal data, please contact us using the details provided below. Depending on where you reside, you have the right to appeal our decision by contacting us using the details below, or by lodging a complaint with the relevant data protection authority. A list of the competent data protection supervisory authorities for the European Economic Area is available here.

International Transfers

Please note that we may transfer, store, and process your personal data outside the country in which you reside.

Where we transfer your personal data outside the European Economic Area or the United Kingdom, we rely on recognised transfer mechanisms such as the European Commission's Standard Contractual Clauses, or equivalent contracts issued by the competent authority of the United Kingdom, unless the transfer is to a country that has been deemed to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, for example to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will publish the revised Privacy Policy on this website, update the "Last updated" date accordingly, and provide any notices required under applicable law.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or if you wish to exercise any of your rights, please contact us by phone, by email at hello@bondingwithin.com, or by post at Herzogstraße 129, Munich, 80796, Germany. For the purposes of applicable data protection law, we are the data controller in respect of your personal data.